Description
Multani Mitti (Fuller’s Earth)
Sourced from the ancient city of Multan, this naturally occurring clay known as Fuller’s Earth is the result of decomposed volcanic ash rich in skin-loving minerals. Historically used by English fullers to cleanse and degrease wool, Multani Mitti’s oil-absorbing and purifying abilities have made it one of the world’s oldest beauty staples.
In skincare, it’s prized for its ability to detoxify without stripping the skin’s natural oils. It draws out impurities, refines pores, and leaves the complexion smooth, radiant, and refreshed. A hero ingredient in masks, soaps, and cleansing treatments, perfect for oily, combination, and acne-prone skin types.
Technical Details
INCI Name: Fuller’s Earth / Multani Mitti
Botanical Origin: Naturally occurring mineral clay (Kaolin type)
Appearance: Fine powder, cream to yellow hue
Odor: Earthy, neutral scent
Texture: Soft, smooth, highly absorbent
Solubility: Insoluble in water, dispersible in aqueous and oil-based systems
Active Components: High in minerals such as magnesium, silica, and calcium
Benefits & Applications
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Deeply cleanses pores and absorbs excess oil
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Detoxifies and brightens dull skin
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Gently exfoliates and refines texture
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Helps minimize acne, blackheads, and blemishes
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Improves product absorption when used as a pre-treatment mask
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Suitable for: facial masks, scrubs, body wraps, and scalp detox formulations
Formulation Tip:
Mix with rose hydrosol or aloe juice for a soothing facial mask, or blend with lemon peel powder for clarifying treatments.
Usage Guidelines
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Facial Mask: Blend 1 part Multani Mitti with 2 parts rosewater or hydrosol. Apply evenly and allow to dry before rinsing.
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Hair & Scalp Mask: Combine with aloe or herbal infusions to remove product buildup.
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Soapmaking: Add up to 2% of total formulation for a creamy texture and natural color.
Storage
Store in a cool, dry place, away from moisture and direct sunlight. Reseal after each use to maintain freshness.
Disclaimer
The technical information, formulation guidance, and usage suggestions provided are believed to be reliable and accurate to the best of our knowledge. However, this does not constitute a guarantee or warranty, expressed or implied, regarding the product’s performance or suitability for any specific application. Users are strongly encouraged to conduct their own tests to ensure compatibility and desired results.


Ijeoma E. (verified owner) –
Saratu (verified owner) –
Nice packaging and i love that a usage rate is written on the pack. You dont see a lot of raw material vendors doing that with their goods, it shows professionalism
Zainab Isa (verified owner) –